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Thursday, March 17, 2016

Major Campaign Funding: $10,000 to start, then a portion of funds raised.


Corozal Pride Foundation
Bringing the best health to Belize
Major Campaign Funding: $10,000 to start, then a portion of funds raised.  We should hold this for when we have a specific target.
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Current Understanding
There is an urgent need in Belize for medical equipment and supplies to support
the doctors that are currently providing services - both domestic and on
humanitarian missions.
Technology in Belize is behind current US
This allows for items considered ‘old technology’ to be given new lives as cutting edge in Belize.
Website is underperforming.
Corporate entity is not fully staffed nor supported.
Fundraising is below expectations
Online
Capital Campaigns
Community Activities


Suggested Course of Action
Establishing relationships with professional agencies to outsource roles to rather
than burden CPF with unmanageable and crushing overhead.
Manage the overall engagements and individual projects of these agencies for cost
effective, on time, on budget, and fully compliant.
Provide ongoing advice and guidance through the growth of CPF.
Provide updates on all projects weekly, and ad hoc with a 24hr turn around.
NaCl will adjust role as CPF grows and permanent placements are made.
Website & SEO
NaCl will negotiate and broker a contractual relationship with national leaders of
service in this arena. The services will include:
Engaging a Graphic designer, SEO professional, and Website company
Website re-design to modern practices and improved performance
Maximization of message based on merging the talents of both providers
Linking to donation campaigns   Improve the database population
Improved promotion of events.
Marketing
NaCl will engage, oversee, and manage the process to mine the data gained from the
website and other databases to improve name recognition from the desired
demographic targets.
Community Members   Professional Groups  Business Leaders
Additional work will be provided in gaining marketing through use of traditional and
social media.
Governance
NaCl will aid CPF in the growth and development of the corporation itself.
Locate and engage a low cost high quality CPA firm to provide regular reporting
and guidance for growth, along with proper reporting and regular filing.
Develop board positions and highlight candidates to provide insight.
Lead in the sourcing of all professional relationships inclusive of insurance and
legal representation.
Fundraising: Capital Campaign
Locate and engage a firm that has a proven track record for major giving
including the development of opportunities
Major Gifts
Planned Giving
Special Projects
Capital Campaign
Fundraising: Ongoing
Engage and establish a process that will generate regular fundraising through
community action as well as regular giving.
Corporate reward/loyalty programs      Employee giving and employer matching
Product donations     Maximized online presence
Soccer Event
Planning and execution of the event in conjunction with existing leadership to make
this a strong success both in terms of awareness and financial success.
Volunteer Planning    Tournament Scheduling   Sponsorship
Vendor Management       Donations
Proposed Fee Schedule

Option 1
Six Month Contract   $100/hr (billed at 1/4hr)   1% of net amount raised.   $2000 retainer.
Option 2
One Year Contract   $60/hr (billed at 1/4hr)   5% of net amount raised.  $2400 retainer.
*net amount raised equals gross receipts less service fees from the platform used to gather the funds. Does not include other overhead or specific use fees.
Management: Initial $2,000 ongoing monthly $2,000
Graphic Design: Initial is $1,000 and then on an ad hoc basis.
Accounting: Initial is $1,500 ongoing monthly $500 - depending on how much backlog work needs to be done, that will impact the initial fees.
Website: Initial is $1,500 ongoing monthly $100
Marketing: Initial is $500 ongoing monthly $100 - this has a huge swing possible based on volume of information and number of blasts and mailings.  Does not include postage for anything mailed.
SEO: I have received mostly 'pass' if we aren't looking at at least a 6mo commitment - because it just takes that long to get results.  Most suggested a year.  We can do a couple of things, one is hire a writer to review and make sure we have the right words on the website and list some for the ongoing articles.  Additionally, I discovered that Google Grants may provide us some use for a SEO based campaign, estimated at $10K per month.  Again the writer could help craft not only the campaign but the grant request as well.  Estimated at $1500.

Major Campaign Funding: $10,000 to start, then a portion of funds raised.  We should hold this for when we have a specific target.
Ongoing Campaign: This is going to take a bit of discussion - number of campaigns, types, merchandise - but once we get the idea behind it, we should be ok.  A self funding effort.  I would estimate $2000 initial.

Campaigns we are running and working on:
https://www.classy.org/events/cancer-amp-dialysis-equipment-needed-belize/e71414
https://fundrazr.com/campaigns/815YX9/sh/a5BSF2
https://www.gofundme.com/corozalpride
http://www.donationto.com/Cancer-Equipment-Needed-in-Belize
https://goo.gl/iGflV6
https://www.givey.com/givebelize
https://fundly.com/cancer-dialysis-treatment-needed-1#
https://www.blogger.com/home?bpli=1&pli=1     
https://wordpress.com/posts/buildingaprofessionalsoccerstadiuminbelize.wordpress.com

Thanks for your support
Fred Flowers
President/CEO
1725 Ocean Ave Suite 226                                    #3, 7th Avenue
Santa Monica CA 90401                                        Corozal Town
Frederick Flowers                                                  Belize Central America
323-304-2861
Corozal Pride Foundation
Non-Profit 501 c3 Entity # C3834667
EIN ID # 47-5249589
JPMorgan Chase Bank
Rounting # 322271627
Acount    # 777903779                               



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